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Webinar: COVID-19 - Impact on Culture and Communication when dealing with the Middle East

COVID-19 has impacted how we do business. This webinar will help you to improve your communication with partners and clients in the region.

The Middle East is a diverse, hugely lucrative but also challenging export market. The United Arab Emirates (UAE) is the UK's largest civil export market in the region and the Kingdom of Saudi Arabia is the largest economy in the Arab world and an important export partner. Western and Arab cultures have very different views on how to do business and it is important to get a deeper understanding of what these differences are and how to overcome perceived barriers. The webinar will help you to avoid uncomfortable miscommunications leading to frustration and possible business failure.

Gerti Willis (Communication & Culture Adviser) will be delivering this webinar. 

Click Here for Further Information & to Register

Tuesday 23rd June 2020 
Time: 11:00am - 12:05pm